Despite various campaigns to encourage people to vote, the actual
turn-out of voters was quite low. The biggest flaw in holding actual campaigns
and events to encourage voting is that you can only reach out to a few hundred
at a time. We need to shake the public at a mass-level.
The thing which has influenced our voting behavior the most this year is
the impact of social media. We have not only been influenced to vote, but who
to vote for. Memes have gone viral. Jokes are being forwarded.
While memes and jokes might be a great way of expressing yourself, and
even influence the population in general, we have to ask- What is the point of
telling citizens who the better party is, when they aren’t even going to bother
to vote? Thus, I submit that our priority should be to persuade the public to
vote. The question ‘Why to Vote?’ should precede the ‘Whom to vote for?’ To
create a mass movement we need two things : (1) technology and (2) and idea. We
have the technology, what we need is an idea. Spreading a simple ‘Please Vote’ message
is not going to do the trick, people need something more extreme to wake them
up.
With the use of Live Chats or Group Chats we can send videos and
pictures to dozens, who in turn send them to dozens. Thus your messages will be
on a hundred phones within a matter of seconds.
Multi-purose mobile applications are the best for this purpose. WeChat
is one such all-n-one app. Apart from having all the features you could
possibly require, it also has Live Chat,Group Chat QR Code, Chat History Backup,
Video Call, Moments, Voice Chat, Web WeChat, Emoticons, Group Chat, Shake, Look
Around, Facebook Connect.
However, the most innovative feature, which I find will help solve
our crisis
is the ‘Drift Bottle’ feature. Simply "Throw"
your voice or text message, then wait to see who will pick up your bottle and
reply. This is the best way to get your message across to people, whom
you don’t even know.
So guys please make the
most of your apps and social networking accounts and lets move to a responsible
government!
~FIN~
Submitted as an entry for Indian General Elections With Social Media Apps, powered by WeChat and hosted on Indiblogger.
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